Proven track record

Numbers, not
narratives.

Burger King - Chicken Craze - The Dhalia Award
Burger King
+30% Sales

Chicken Craze - The Dhalia Award

Viral 'Dalia the Chicken' launch reached 67% of Kuwait's Instagram users with a 40% engagement rate, driving a 30% increase in sandwich purchases.

Toyota - Take on Tomorrow - Rebranding
Toyota
100% SOV

Take on Tomorrow - Rebranding

#GENTomorrow influencer partnership + custom emoji engine repositioned Toyota for a new generation in KSA.

Pottery Barn & West Elm - E-Commerce Explosion
Pottery Barn & West Elm
15x Growth

E-Commerce Explosion

Multi-brand digital strategy grew e-commerce to 23% of total business volume across KSA & UAE.

Bath & Body Works - Regional Growth Strategy
Bath & Body Works
8M+ Opportunity

Regional Growth Strategy

Data-driven roadmap and basket-growth strategy across Egypt, Qatar, UAE & KSA to maximize LTV.

Boots Pharmacy - Skincare Market Dominance
Boots Pharmacy
13M KD Opportunity

Skincare Market Dominance

Consumer research & Brand Health Tracking behind a 20% skincare category penetration plan.

Kababji - Laban Shanab - Effie Award Winner
Kababji
$10K Budget

Laban Shanab - Effie Award Winner

A 'Movember' cultural hook + creator content captured the Lebanese Laban Ayran market on a shoestring.

E-commerce

Ecom case studies.

Performance-driven results for e-commerce brands across categories.

Perfume Brand (Lebanon)
+600% Sales
Perfume Brand (Lebanon)

600%+ increase in total sales and 550%+ increase in orders, with a 1.52% conversion rate, all within one month.

Electronic Brand (Lebanon)
354 Orders
Electronic Brand (Lebanon)

Approximately $3.5K in ad spend driving 354 orders, at a $35 average order value (AOV).

Fashion Brand (Lebanon)
9x ROAS
Fashion Brand (Lebanon)

A 9x return on ad spend, generating approximately $35K in total sales.

Cosmetics Brand (Lebanon)
4-7x ROAS
Cosmetics Brand (Lebanon)

A conversion rate of more than 4%, with return on ad spend ranging between 4x and 7x.

Shopify

Shopify case studies.

End-to-end Shopify store performance across global markets.

DIY Brand (UK)
62.9K Return
DIY Brand (UK)

GBP 11K in ad spend generating GBP 62.9K in return, at an GBP 18.99 cost per order.

Clothing Brand (US & GCC)
9.14x ROAS
Clothing Brand (US & GCC)

$7.8K in ad spend generating $72.3K in return, a 9.14x return on ad spend.

Healthcare (GCC)
Lower Cost/Lead
Healthcare (GCC)

Website form-submission lead generation across GCC markets, with an optimized and lower cost per lead over time.

Creator track record - Marwa Monzer

Real audience.
Real trust.

Marwa Monzer
14K+
Instagram followers
6.6%
Engagement rate (well above benchmarks)
30+
Brand collaborations
Creator-Led Growth & Audience Trust

Creator-Led Growth & Audience Trust

Authentic, high-performing content across 30+ brand partnerships in hospitality, beauty, fashion & lifestyle - backed by a loyal following with 6.6% engagement.

Fashion & Creative Direction

Fashion & Creative Direction

Impactful campaigns built on strategic styling and creative direction, balancing aesthetics with marketing performance.

Miss Humanity Universe 2023

Miss Humanity Universe 2023

Used an international title to champion women's empowerment, youth engagement, and community causes through digital platforms.

NGO & Community Partnerships

NGO & Community Partnerships

Translated meaningful causes into engaging social content, expanding reach and encouraging community participation.

Selected brand collaborations
CosmalinePoème ChocolateMaison DesignKhan Al KaserSky RestoFifty FiftyAl BohsasaHicham Zaidan Haute CouturePlatinum Beauty CenterSamir Al HachemOla MakeupZeina El KerkatliTangoSweet TweetsBeauty by LobnaPangea Beach Resort3anbar BeirutDRI Lebanon NGOPintwist AtelierDory FayadBeit Al As7abAl Tayer FurnitureUN Women NGOZeina WearSarah's Beauty HouseEhjoz ChaletDarina BeautyEdgar AkarLe Mashwa RestoPhotogenic Salon

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